Power Play
Bryan McGarity built a successful career in powersports, then brought that same customer-focused philosophy to car sales.
Bryan McGarity built a successful career in powersports, then brought that same customer-focused philosophy to car sales.
After nearly 50 years of car sales, Gary Young has built a loyal following and a collection of stories.
Mastering certain words, phrases, metaphors and similes will add power to your sales process.
AutoAlert has released a French version of its sales opportunity software for dealers operating in French-speaking Quebec, Canada.
General Manager Adam Secore’s focus on people, process and product has helped Merchants Auto minimize turnover and increase sales by 89% in four years.
The more appraisals you conduct, the more opportunities you have to capture trades and the benefits that come with them.
Welcome to Part One of a six-part series of articles about the launch of a startup special finance operation at an already successful independent dealership on the fringe of a major U.S. metro market.
Use the subtle and not-so-subtle emotional clues every customer divulges to get them excited about the vehicles and features you know they’ll love.
Mike Stone’s 50-year career in auto retail was built upon his genuine desire to serve customers over the long term.
Compensation can be a major point of contention among dealers, managers and employees. GM explains how initial planning can prevent future headaches.
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