Dealers are driving timely, relevant communications with data-driven microtargeting. Digital marketing expert explains how it’s done and why it works.
Attendees who register by midnight this Friday, Aug. 5, will enjoy a $100 discount, will be offered accommodations in the event’s exclusive room block, and will be entered into a drawing for one of two $500 gift cards. The three-day event will begin Monday, Aug. 29, at Paris Las Vegas.
Organizers of the upcoming Industry Summit have announced that Old Republic Insured Automotive Services (ORIAS) will award two $500 American Express gift cards in a random drawing of attendees who register by this Friday, July 29.
Whether you realize it or not, intent-based search optimization is making or breaking your digital marketing campaigns.
A new study from J.D. Power shows that online shopping tools on manufacturer websites significantly improves satisfaction for consumers shopping for a vehicle. The three best-performing sites belong to Land Rover, Jaguar, and Mercedes-Benz.