Submission Deadline for F&I Digital Media Awards Extended
Program designed to spur friendly competition among digital marketers industrywide will accept entries until May 12.
Program designed to spur friendly competition among digital marketers industrywide will accept entries until May 12.
NsightLive is a content engagement company that delivers leads to dealers through its Live content platform. With Black Book’s trade appraisal engine, the company now offers independent dealers an online trade appraisal tool.
Promising a ‘transparent and real-time’ tool, TrueCar Trade will launch as a six-month pilot program in partnership with R. Hollenshead Auto Sales and Galves Market Data.
Cox Automotive has named Realtor.com’s Jonathan Smoke as chief economist and created an economic industry insights office.
A new report finds dealerships put other businesses to shame when it comes to lead follow-up, but there is room for improvement.
Company officials said the announcement marks the brand’s evolution into a complete decision-making resource for in-market auto shoppers.
Thirty-year industry veteran Mike DeLong has been tapped to lead Covideo’s Dealer Services division.
Reasons include inadequate explanation of pricing and value proposition, lack of timely follow up, and not using leads’ preferred follow-up communication methods.
Digital marketing expert defines the important role of online reviews and customer surveys in the social media mix.
The new partnership was designed to benefit dealers and car buyers by providing accurate values and promoting a less adversarial transaction.
AutoGravity’s mobile car shopping and financing platform has grown to included 1,000 rooftops representing more than 1,400 dealerships.
Autotrader and Dealer.com websites recorded increases in search share for Acura, Alfa Romeo, Buick and Infiniti, each of which ran national ads during the first weekend of the NCAA men’s basketball tournament.
Learn how Mike Esposito changed careers from engineering to auto retail and dealer software.
Scott McKenzie and Fred Mather have joined the executive team at automotiveMastermind.
The latest edition of Jumpstart Automotive Media’s annual Insights Book sheds new light on the evolving car-shopping path.
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